Berry good research: Customer-oriented sales roadmap
In her masters thesis one of our Area Managers, Eija Lankinen, demonstrates that a careful analysis in the early stages is required in a fast-growing sales segment to establish sales targets by utilising a customer-oriented sales roadmap using environmental analyses for Kekkilä-BVB's berry substrates product segment.
Kekkilä-BVB has agreed to acquire Brill Substrate and Brill Papenburg Logistics
Our business is growing in Central Europe. We are happy to announce that we have signed an agreement to acquire German companies Brill Substrate and Brill Papenburg Logistics. This will allow Kekkilä-BVB to strengthen its market position in the German, Italian and French growing media markets.
The New Life-Cycle Assessment for Growing Media
Think bigger! Last month Growing Media Europe AISBL released a brand new life-cycle assessment (LCA) guideline for growing media. Therefore, we have dedicated this blog to everything LCA. Our sustainability manager Folkert Moll clarifies what an LCA is, debunks some previous notions about LCAs and explains why this new guideline will help our industry make better choices.
Kekkilä-BVB, the European market leader in horticulture expands business to China
As part of its growth strategy Kekkilä-BVB expands its business to the horticultural market in China in full scale. Kekkilä-BVB’s brands, Kekkilä Professional and BVB Substrates are already having a strong foothold in the Chinese market. Sustainability is at the core of Kekkilä-BVB’s business and supporting China’s high ambitions in sustainability developments. Water is a rare and expensive resource in China. Kekkilä-BVB’s substrates that lower water usage and require less fertilisers will bring savings for growers and enable more efficient use of these important resources. Kekkilä-BVB’s new office is located in the famous port city of Qingdao in Shandong province.
Biodiversity in soil
By definition, soil health means the continued capacity of soil to function as a living ecosystem - a viable community of organisms that sustains plants, animals and humans. From a gardener's point of view this would mean a substrate that sustains healthy and flourishing plants with minimal input like fertilization, raking and weeding. Soil is a natural habitat for numerous micro-organisms - most of which live in air and water pores among the solid mineral and organic particles, and most of which are beneficial for the soil and plant health, although numerous forms of pathogenic soil micro-organisms also exist. Soil micro-organisms include different species of bacteria, fungi, protozoa and nematodes, of which the beneficial ones stabilize the soil and they help the water and nutrient cycling, for example by decomposing organic matter. Along with bigger organisms - worms, arthropods, birds and mammals they form the soil food web. A healthy soil food web maintains itself and recycles nutrients and materials effectively.
Kekkilä-BVB prepares for a record period – our 12 production facilities in four countries are fully in action
Despite the heavy snowfall in the winter, all production plants of Kekkilä-BVB, Europe's leading growing medium manufacturer, have built up larger stocks during the first half of the year for the spring demand peak. In Central Europe, professional growers and home gardeners have already started cultivating. During the pandemic, people have been spending more time in the nature in their spare time, which increases the need for green spaces in urban environments. This is expected to have a positive effect also on the demand for Kekkilä-BVB's landscaping business.
Kekkilä-BVB valmistautuu ennätyskauteen – 12 tuotantolaitostamme neljässä maassa täydessä toiminnassa
Runsaslumisesta talvesta huolimatta Euroopan johtavan kasvualustavalmistajan Kekkilä-BVB:n kaikki tuotantolaitokset ovat tehneet kevään kysyntäpiikkiä varten aikaisempaa suurempia varastoja alkuvuoden aikana. Keski-Euroopassa ammattiviljelijät ja kotipuutarhurit ovat jo aloittaneet viljelyn. Pandemian myötä ihmiset hakeutuvat luontoon vapaa-aikanaan, mikä lisää viheralueiden tarvetta kaupunkiympäristössä. Tämän ennakoidaan vaikuttavan positiivisesti Kekkilä-BVB:n viherrakentamisen kasvualustojen kysyntään.